Built for property teams managing 10+ listings every month

Listing video workflow for real estate teams

Vidlume gives property marketing agencies, brokerages, and developers one repeatable workflow to turn listing photos and details into reviewed, branded videos — without adding another editing queue.

Start a 10-listing team pilotSee the workflow
  • Brand setup included
  • Review every detail
  • Built for 10+ listings per month

Project

18 Marina View

Ready for approval

Brand: Northstar Realty

  • Assets added18 photos · facts verified
  • Draft preparedScript · voice · captions
  • Team review1 comment · CTA approved
Designed forProperty marketing agenciesBrokerages & real estate teamsBuilders & developers

The subscription problem

When listings arrive every week, video becomes another queue

Assets are scattered. Editors need new briefs. Branding gets checked again. Approvals happen in messages. The most important properties get video, while the rest go live with static photos.

Production cannot keep up

Video arrives after the listing launch or only gets produced for selected properties.

Every project starts from zero

The team repeats briefs, branding, captions, formats, contact details, and feedback.

Approvals are fragmented

Property facts and creative feedback move between chats, email, and editing tools.

Content value ends too early

One set of approved property assets should support launch day and the campaigns that follow.

Vidlume turns that fragmented process into one reusable listing-video workflow.

The recurring workflow

One recurring loop for every listing

Vidlume keeps the property, creative, branding, review, and outputs together so your team can repeat the process for every listing.

  1. 01

    A listing event creates demand

    New listing, project launch, open house, price update, availability change, or buyer follow-up.

  2. 02

    Add approved property assets

    Photos, clips, listing facts, brochure content, agent information, and the correct brand kit.

  3. 03

    Vidlume assembles the first draft

    Property sequence, hook, narration, captions, branding, CTA, and selected campaign angle.

  4. 04

    A human reviews the property story

    The team verifies visuals, price, location, amenities, wording, and contact details.

  5. 05

    The approved video is distributed

    Export the supported formats for social posts, listing pages, WhatsApp, email, and follow-up.

  6. 06

    The same property produces the next asset

    Reuse the project for an open house, new offer, price change, or weekly roundup.

Saved branding and one review flow are what make the loop repeatable — set them up once, reuse them for every listing.

Start a 10-listing team pilot

Most videos are generated in minutes. Processing time can vary.

Campaign uses

Give your team reasons to return to every property

Use the same approved assets and branding to create content for each moment in the property's lifecycle.

New listing

Lead with the property story, key features, location, and viewing CTA.

Open house

Highlight date, time, access, and the strongest reasons to visit.

Price update

Refresh the message with the new price and a renewed buyer CTA.

Availability

Promote remaining units, configurations, deadlines, or current offers.

Locality story

Connect the property to schools, commuting, amenities, or lifestyle.

Buyer follow-up

Create a concise recap that agents can send after an enquiry or viewing.

Vidlume is not used once per property. It becomes the video layer for every campaign moment your listings create.

Team capabilities

Workflow infrastructure, not a one-off generator

Everything your team needs to make listing video a predictable monthly process.

Reusable brand kits

Save approved logos, colors, fonts, agent information, contact details, disclaimers, and CTAs.

Listing-level review

Keep the property facts, creative draft, and approval state attached to one project.

Multiple campaign angles

Create launch, open-house, offer, locality, investment, and buyer follow-up variations.

Multi-client organization

Separate client brands and projects so agencies can work without mixing assets or identities.

Team visibility

See what is waiting for assets, being generated, ready for review, approved, or exported.

Predictable monthly capacity

Plan video production around listing projects instead of one-off editing quotes.

Your team remains responsible for accuracy, approvals, publishing decisions, and the final representation of every property.

Workflow scenarios

How property teams run Vidlume every month

Three workflow scenarios for the teams Vidlume is designed around.

Illustrative workflow scenarios — not verified Vidlume customer results. Figures demonstrate workflow logic only.

Property marketing agency

6

client brands

24

listings per month

3

people coordinating content

Before Vidlume

Photos and listing details arrive through separate client messages. Each video needs a new brief, brand check, editor handoff, and revision exchange — so lower-priority properties only get static posts.

Workflow with Vidlume

  • Create and approve one reusable brand kit per client
  • Add each property as a separate listing project
  • Generate the first script and video draft from approved assets
  • Send one client-ready review link
  • Reuse the property for open-house and price-update variations

Illustrative impact

Assumed figures

If coordination and editing take an assumed 75 minutes per listing, 24 listings need about 30 staff hours. At an assumed 12 minutes of hands-on review each, the same month takes about 4.8 hours.

Serve more recurring listings without increasing editor coordination at the same rate.

Multi-agent brokerage

18

agents

40

listings per month

10

listings getting video today

Before Vidlume

Agents create content independently — some use freelancers, others templates, and many publish only photos. The brokerage cannot reliably check brand and contact standards.

Workflow with Vidlume

  • Save one approved master brand kit
  • Each agent adds contact details within controlled fields
  • New listings move through the same draft and review process
  • The marketing coordinator sees project status across the team
  • Approved projects are reused for launch, open house, and follow-up

Illustrative impact

Assumed figures

If only 10 of 40 monthly listings get video today, coverage is 25%. A repeatable workflow makes full 40-listing coverage operationally possible, subject to adoption and review capacity.

Give every agent a consistent production path while keeping brokerage branding and review under control.

Residential developer

3

active projects

220

marketable units

8+

offer changes per month

Before Vidlume

The sales team repeatedly briefs agencies for launches, amenity highlights, inventory updates, and offer deadlines. Each update risks inconsistent facts, outdated CTAs, or delayed publishing.

Workflow with Vidlume

  • Save a separate approved brand kit and disclaimer set per project
  • Organize approved unit, amenity, location, and lifestyle assets
  • Create campaign variants from current availability and offers
  • Route every draft through the right sales or compliance reviewer
  • Reuse the project when inventory, pricing, or timing changes

Illustrative impact

Assumed figures

Instead of a new production request for every campaign update, the team works from approved project assets — faster iteration, fewer repeated setup steps, clearer control over current information.

Turn approved project assets into a continuous stream of current, reviewable sales content.

Proof

Genuine outputs, shown with their inputs

Each example shows the original property assets, the campaign angle, and the final export. You review facts and visuals before anything is published, and processing time varies by project.

Family homeAngle: Space, schools, convenienceCTA: Book a viewing
Listing photos
Family home source 1
Family home source 2
Family home source 3
Family home source 4
Family home source 5
Family home source 6
Family home source 7
Family home source 8

Approved property photos and listing details — static assets your team already has.

Branded listing video

A room-by-room reel with narration, captions, agent branding, and a clear buyer CTA.

New developmentAngle: Amenities, availability, offer deadlineCTA: Message the sales team
Project assets
New development source 1
New development source 2
New development source 3
New development source 4
New development source 5
New development source 6

Brochure photos, amenity shots, and availability details from your development team.

Branded project video

Amenity highlights, unit availability, and offer deadline with a sales-team CTA.

Custom videography remains valuable for flagship properties. Vidlume covers the recurring listings in between.

Pricing

Start with a paid 10-listing pilot

Prove the workflow on your own listings first. Move to a monthly plan when your team is ready to make it recurring.

Best first step

Team Launch Pilot

The best first step for agencies, brokerages, and developers with recurring listings.

$299one-time · 30 days · credited toward your subscription
Start team pilot
  • 10 listing projects
  • Brand-kit setup
  • Team onboarding
  • Assisted first three projects
  • Review and activation support

After the pilot — monthly plans

Team

For brokerages and teams publishing every week.

$129per month
  • 10 listing projects per month
  • Reusable brokerage brand kit
  • Review before export
  • Priority processing

Brokerages & teams

Choose Team

Agency

For multiple brands, projects, or client accounts.

$279per month
  • 30 listing projects per month
  • Multiple saved brand kits
  • Client-ready review workflow
  • Priority support

Agencies & developers

Choose Agency

Brokerage

For higher volume, more seats, and deeper onboarding.

$499+per month
  • Higher listing volume
  • Additional team seats
  • Guided onboarding
  • Integration support

Large brokerages

Book a brokerage demo

Just one property? One Listing — $29 one-time · no subscription

For occasional agents who want to try Vidlume on one property.

Create one video

A deliverable-based pilot, not a promise of leads

The team pilot guarantees successful onboarding and your listing-project deliverables: brand-kit setup, team onboarding, and assisted activation of your first three projects. We do not guarantee leads, sales, enquiries, or property outcomes — your market does that.

FAQ

Answers before you commit a team

Set up your brand, bring ten listings, and see the workflow for yourself

See whether Vidlume can give your team a faster, more consistent path from property assets to approved video.

Start a 10-listing team pilotBook a workflow demo
  • Brand setup included
  • Assisted activation
  • Deliverable-based guarantee
Start a 10-listing team pilot